What is Email Marketing?

Email Marketing

Building an email list can make you a lot of money, help you build a solid brand and of course help readers come back to your site, time after time.

Email marketing can be seen to make you money in a few different ways, such as direct email promotions, to deliver free reports that are monetized and my favorite, to drive traffic back to your site where you make money from other methods.

What is Email Marketing?

Gone are the days of finding it hard to get people to subscribe to your website.

A few years ago, we added a lightbox popup to Income Diary. Over night, we went from getting 20+ subscribers a day to well over 100.

At the time, most websites hated the idea of using popups because of the negative association people have with them. But these popups are different. Instead of popping up in another browser window, they popup as part of the page you are on. It was a lot less intrusive.

At the start, some big names in the industry spoke out, saying they didn’t like them and wouldn’t use them. That didn’t last long, once they saw how well they worked. Now it seems like every site uses popups and despite that fact, they still perform so well!

Another list building technique you should be trying, is a squeeze page. A squeeze page is a dedicated page on your site to getting a visitor to sign up for your mailing list. You can see an example of a page like this by checking out our squeeze page for our Traffic Domination report! If you want to create amazing high converting squeeze pages (+ a lot more), check out Optimizepress.

In order to start collecting emails, you need to sign up for Aweber, which hosts your emails, which you use to send messages, create follow up campaigns, split test etc.

Remember: 63.9% of our email subscribers come from our popup.

Benefits:

Very direct way to market.
One email can make you thousands.
Anyone can do it.
Considered by most to be the no1 way to make money online consistently.
Can work on autopilot, if you setup a autoresponder series.
Drawbacks?:

 

 

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